BookingKoala pricing: plans, limits, and real cost
Short answer: BookingKoala currently publishes Starter at $27 per month, Growing at $57 per month, and Premium starting at $197 per month. Starter allows up to 5 providers or 5 GB of storage, Growing 15 providers or 15 GB, and the first Premium tier 50 providers or 50 GB plus up to 5,000 contacts in Campaigns. The cheapest suitable plan depends on the highest limit you use—not just the number of cleaners.
| Plan | Published price | Capacity | Best reason to choose |
|---|---|---|---|
| Starter | $27/month | 5 providers or 5 GB | Basic self-booking for one location and a small team |
| Growing | $57/month | 15 providers or 15 GB | Multiple locations, GPS, SMS options, reports, referrals, and ratings |
| Premium | From $197/month | 50 providers or 50 GB; 5,000 Campaign contacts | Campaigns, advanced forms, hiring, multilingual tools, and deeper automation |
How BookingKoala calculates your plan
BookingKoala uses several capacity measures. A provider is a person who performs the service; for a cleaning team, each team member counts as a provider. Storage measures the data held by the account. Premium also includes a Campaigns contact allowance. The required subscription can be driven by whichever applicable limit is reached first.
This matters for cleaning businesses using pairs or teams. A company may schedule only five teams but employ ten individual cleaners, and each team member can count toward the provider total. Deactivated provider accounts also count until deleted, according to BookingKoala's downgrade documentation.
The system does not automatically upgrade or downgrade the account when a limit is reached. The store can remain available to customers, but the owner may be asked to upgrade before adding another provider or contact, or after exhausting storage. Monitor all three measures before a busy hiring period.
Starter: $27 per month
Starter is the lowest paid tier and includes up to five providers or 5 GB of storage. The official comparison includes booking forms, smart scheduling, mobile access, lead capture, a theme builder, a custom domain, customer and provider dashboards, payments, invoices, checklists, notifications, and third-party integrations.
For a cleaning company, the most important limitation is organizational scope. BookingKoala's help documentation says Starter supports one industry and one location or service area. That can be enough for a solo cleaner or a small local team selling standardized services in one market.
Starter is a reasonable fit when: there are no more than five total cleaners or service providers, one service area is sufficient, and the business does not need Growing-only reporting, ratings, referrals, GPS, or SMS options.
Do not choose Starter only to save $30. If the operating workflow requires multiple locations or field tracking, workarounds will cost more than the plan difference.
Growing: $57 per month
Growing raises capacity to 15 providers or 15 GB and supports unlimited locations and industries. Published additions include advanced reports, referral and rating systems, gift cards, GPS and clock-in/out, prospect forms, SMS notifications, additional calendar views, automatic reviews, and system history.
This is the practical baseline for many growing cleaning companies. It supports more teams and service areas without moving into the substantially higher Premium price. It is also the first place to look when managers need location flexibility, time logs, customer feedback, or more operational reporting.
Growing is a reasonable fit when: the company has 6–15 providers, more than one service area, or a specific need for its operational and customer-growth features. List the exact features required before upgrading; using only basic booking forms does not automatically make Growing better.
Premium: from $197 per month
The first Premium level includes up to 50 providers or 50 GB of storage and up to 5,000 Campaigns contacts. It adds Campaigns, multi-step forms, daily discounts, enhanced onboarding and hiring options, multilingual access, deeper funnels, advanced checklist dependencies, and other expanded features.
Larger Premium subscriptions increase with providers, storage, and Campaigns contacts. The official calculator currently shows examples beginning at $237 for a higher capacity level. BookingKoala's help center gives examples such as $397 for up to 100 providers and $237 for up to 10,000 Campaign contacts. Obtain the price for your actual highest requirement.
Premium is a reasonable fit when: Campaigns, complex form steps, hiring automation, multilingual workflows, advanced checklists, or larger operational capacity will replace separate tools or measurable manual work. A small company should not pay the Premium gap simply because the feature list looks impressive.
Choose a plan by the constraint you need to remove
Provider capacity and required features are separate buying decisions. A solo owner can need an advanced feature, while a larger team may only need more scheduling capacity. Write down the exact reason for choosing a higher tier before comparing prices.
| Your situation | First plan to evaluate | Before committing |
|---|---|---|
| A solo cleaner offering repeatable services in one service area | Starter | Test your real pricing rules, recurring visits, and unavailable times. Check whether your required messages and reports are included. |
| A small team needs GPS, clock-in/out, or advanced reports | Growing | Confirm the feature solves a current task and price any connected messaging service separately. |
| Marketing campaigns, multi-step forms, or multilingual workflows are required | Premium | List the separate tools it would replace and check the relevant capacity allowance. |
| Your provider, storage, or contact count is near a limit | Obtain a capacity-specific quote | Use the highest applicable requirement and ask what happens when the next limit is reached. |
| Most jobs require inspection before a price can be agreed | Compare a quote-first workflow before subscribing | Use the Jobber vs BookingKoala comparison and test one complete request-to-payment scenario. |
For a new owner who is still validating demand, compare the free and paid solo-cleaner setups before taking on another subscription. For a ready-to-book service catalog, use the BookingKoala workflow test to check fit before choosing a tier.
A worksheet for the first-year budget
Use a normal, non-promotional month as the starting point. Ask the vendor or service provider to confirm any unknown amount rather than treating a blank as zero.
| Budget item | What to enter | How to check it |
|---|---|---|
| Subscription | Normal monthly price multiplied by the months you expect to pay | Record the selected capacity, required features, promotion expiry, and renewal terms. |
| Payment processing | Expected card revenue multiplied by the applicable rate, plus fixed charges per transaction | Use your own processor agreement and expected payment mix. |
| Messages and connected tools | Expected monthly usage and fixed service charges | Include reminders, changes, provider alerts, and other messages in your actual workflow. |
| Setup and training | External quotes plus owner and staff hours valued at your planning rate | Include service setup, data cleanup, testing, and learning time. |
| Transition costs | Any period of overlapping subscriptions or website work | Keep tools running until bookings, payments, and exports have been checked. |
| Tax and extra usage | The applicable checkout taxes and confirmed capacity changes | Confirm the bill for your country and expected usage. |
First-year cash budget = subscription + processing + messages + connected services + paid setup + transition costs + applicable tax. Keep the value of your own setup time as a separate planning cost so it is not confused with money paid to vendors. Subtract an old subscription only when you actually cancel it.
Real annual subscription cost
| Example | Likely plan | List-price annual baseline |
|---|---|---|
| Owner plus 2 cleaners, one location | Starter | $324 |
| Owner plus 7 cleaners, two service areas | Growing | $684 |
| 25 providers using Campaigns | Premium | From $2,364 |
| More than 50 providers or 5,000 contacts | Larger Premium tier | Request the capacity-specific amount |
These totals multiply the current monthly list price by twelve. They exclude taxes, payment-processor fees, messaging, setup labor, third-party services, and any larger usage tier. They also assume the required features match the suggested plan.
Costs outside the subscription
Payment processing
BookingKoala supports processors including Stripe, Square, PayPal through Braintree, and Authorize.net. Its help documentation says BookingKoala does not add a transaction fee for using the integration; the processor determines its own charge. Compare the processor's card, refund, dispute, payout, and international fees separately.
SMS
SMS notifications use a third-party Twilio connection. That means text-message cost should be estimated from the Twilio account and the countries or message types used. Count confirmations, reminders, provider alerts, schedule changes, review requests, and promotions rather than assuming one text per booking.
Taxes
BookingKoala states that listed prices exclude sales tax and that tax can be collected where legally required. Use the checkout total for budgeting.
Setup and migration
The company says there is no setup fee for general help, demos, or connecting something, but a full done-for-you store setup may be referred to a third party. Budget the owner's time to build services, prices, durations, extras, availability, provider rules, messages, policies, and payment settings even when no contractor is hired.
Trial, contract, upgrades, and cancellation
BookingKoala's standard pricing materials describe a free trial and say billing begins after the trial. The exact trial length can vary by landing page or offer, so confirm the displayed terms when registering. SweepSuite's labeled affiliate landing page is a separate promotional offer and may differ from the standard public trial.
BookingKoala states that there are no contracts or commitments and that users can cancel from the account. Upgrades are charged on a prorated basis for the remaining billing cycle. Downgrades create a credit, but the account may need to remove features or data that exceed the lower plan's limits before the downgrade can complete.
Which plan should a cleaning business choose?
- Count every active and deactivated provider account, including individual members of teams.
- Count current service areas and any locations planned during the next 12 months.
- Estimate storage from photos, files, website content, and historical records.
- Decide whether Campaigns will be used and count marketable contacts.
- List required features such as GPS, SMS, ratings, multiple locations, multi-step forms, or advanced checklists.
- Add payment processing, Twilio, taxes, setup time, and connected tools.
- Test the full booking-to-payment workflow before choosing the final tier.
A practical trial test
Build one recurring standard clean, one deep clean, and one job that requires manual review. Use real home-size parameters, frequency discounts, extras, minimum charges, durations, travel areas, provider eligibility, buffers, cancellation rules, and taxes. Then test the booking on both a phone and desktop.
Run a reschedule, one changed occurrence in a recurring series, provider reassignment, late arrival, failed payment, refund, customer reminder, provider reminder, and data export. Review what the customer and cleaner can see. A plan is affordable only if its configuration reliably produces jobs the company can fulfill profitably.
Frequently asked questions
How much does BookingKoala cost?
BookingKoala publishes Starter at $27 monthly, Growing at $57, and Premium from $197. Larger Premium tiers increase with providers, storage, or Campaigns contacts.
How many providers are included?
Starter includes up to 5 providers or 5 GB, Growing 15 providers or 15 GB, and the first Premium tier 50 providers or 50 GB. Individual team members count as providers.
Does BookingKoala add payment-processing fees?
The company says it does not add a transaction fee for the processor integration. Stripe, Square, PayPal/Braintree, or Authorize.net charges are separate.
Can I cancel at any time?
BookingKoala says there are no contracts or commitments and subscriptions can be cancelled from the account. Export and verify operational records before cancelling.
Is Starter enough for a cleaning company?
It may be enough for one location with no more than five total providers. Growing is the more natural starting point when the company needs multiple locations, GPS, SMS options, reports, referrals, or ratings.
Decide after testing the full workflow
BookingKoala's $27 Starter price is a genuine low entry point for a small, single-location operation. Growing at $57 offers a useful step for cleaning companies with more providers, service areas, or operational controls. Premium at $197 and above is a different investment that should be justified by marketing, form, hiring, language, checklist, or scale requirements. Calculate the plan from the highest capacity limit and the exact workflow—not the headline price alone.
See the current BookingKoala offer
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